bubonic chronic rolling papers

Hemp Paper Concept Design

PROJECT DESCRIPTION

  • Brand Identity

    Packaging

    Marketing

Drawing inspiration from Snoop Dogg's iconic track Gin and Juice, this initiative originated as a fusion of two brands converging into a single product for paper enthusiasts. Bubonic Chronic emerges as a distinctive rolling paper brand, embodying the essence of creativity and individuality.

Mood board.

Logo Development.

Best practices

RAW

Buyer Demographic: natural, anyone

Bought at: smokeshops, dispensaries, online

Typeface: All-caps Serif or decorative

Competitors: Zigzags, Element, Jucy Jays

JUICY JS

Buyer Demographic: appeal to younger people, anyone

Bought at: smokeshops, dispensaries, online

Typeface: All-caps San Serif

Competitors: Zigzags, Element, Raw

Customer personas

Package design mockup.

Print marketing mockup.

Lifestyle mockups.

Brand Book

Previous
Previous

VANS

Next
Next

Sanrio X Sunscape