pocket pantry
Project Description
Helping Single-Parent Families Experiencing Food Insecurity.
Pocket Pantry is designed for single parents and offers direct and easy access to food via established partnerships with food banks, restaurants, and local markets. Pocket Pantry’s educational component offers information to extend and optimize food products, through unique recipes and collaboration with community food resources.
Sponsored by Adobe Creative Jam & SoDA.
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UI/UX Design
Research
Branding
Prototyping
Motion Graphics
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Makenzie Woods - Project Lead
Caitlin Vargas - UX Lead
Visual Lead - Hannah Simas
Product packaging specifications.
Problem
CHALLENGE STATEMENT
Food insecurity has always been an issue in the United States. The numbers. have gone up since 2014. Think of a solution through an app that helps people have access to food to lower the numbers in food insecurity.
TARGET DEMOGRAPHIC
Single parents of school of age children who have little to no income and partners of food distrubution to help give food to these struggling families.
MESSAGE OR BIG IDEA
To give single parents ways to have multiple choices of food via established partnerships with food banks, restaurants, and local markets.
Solution
There are over 13.6 million single parents raising over 21 million children in the US. Over half of these families experience food insecurity daily.
Pocket Pantry is designed for single parents and offers direct and easy access to food via established partnerships with food banks, restaurants, and local markets. Pocket Pantry’s educational component offers information to extend and optimize food products, through unique recipes and collaboration with community food resources.
Pocket Pantry establishes a strong relationship between the community and individual to lower the percentage of single parents suffering from food insecurity. Pocket Pantry offers single parents the opportunity to connect and share resources through the community page, save recipes and locations for easy access, and quickly find and obtain food products to provide for their family. Pickup or delivery options ensure that children are not left home alone without access to fresh, nutritious food.Deliverables
Process
First wire frames to final product.
Branding
Screen mockup.
Wayfinding and more!